The vogue range of magazine we have been asked to anaylyse is 1965. In the 1960s the change of women's rights were beginning to change but there was still a lot of discrimination amongst the genders. During the 1960s social attitudes to particular social groups was beginning to change, in the 60s more women were beginning to get into paid work, which lead to greater confrontations due to unequal pay and ongoing increase in sexual harassment amongst women. in america in the 60s, before his assassination, John F Kennedy was fighting too stimulate the economy, by reducing unemployment, and to expand the democracy on an international basis. They also aimed to minimise poverty in america, and also tried to empower women and minority groups to have a bigger involvement in the economy. This means that Vouge will help to promote this new freedom for women's rights, by making their readers aware of these changes and how they can get involved with the new economy. In regards to fashion, which is the main topic expressed in the Vouge magazine, in the 1960s fashion was used to express women's feeling and emotions. The 1960s women wanted smart wear as they start to go into employment. Therefore Vouge will want to target this market by advertising smart and employment suitable clothing. In the worl of music, female artists were also becoming more well known and popular, like Aretha Franklin, Cher and Dionne Warwick.
With the Vouge magazine provided, the front cover displays a close up image of Sophia Loren that takes up the whole cover. This helps too attract readers who are fans of the actress, which will encourage them to buy and read the magazine. The magazine title is projected at the top of cover in a big text size and font , which allows people to be aware of the name of the magazine and they again may be familiar with the franchise and former issues, which again may encourage them to buy an read the magazine. The weakness of the cover is that the colour of the text contradicts the main image, making it hard to read the text. The contents page, displays a basic and simple layout, it shows a promotional blurb of the main cover informing readers of Sophia Loren. The contents column provides readers to be clearly directed to topic of interest. It is in a good text size that allows people to read the text. The topic pages will all target the target audience which is women.
The next page shows a feature page headed 'Money' which is a topic that women will care about due to the ongoing debate of males getting paid more than women, and a lack of employment availability for females. The author answered questions from Vouge readers about money problems they have. This is important because it is a common topic that many women will be concerned about, due to the changes in the economy. There is an advert in the vouge magazine to help promote the product which will appeal to the readers. The advert is a make-up methods which will appeal to many women. The advert shows a main image of the products and methods being used. There sub images presented at the bottom amid the information text, again showing the products that are for sale. This advertising technique allows people to see what products are available and what there uses are. The advert Includes a summary title, explaining the point of the product.
